Together, we develop your strategy, plan your advertising, and schedule your posts. You can relax and watch the leads come in.
What is Social Media Management?
Social media management is merely managing your online interactions and content across social media platforms like Facebook, Instagram, Twitter, LinkedIn, YouTube, and Pinterest. This includes your posts, interactions, scheduling, graphic design, and more.
We accomplish this through specialized software that allows AVAIRY Solutions to work transparently in the background. No one will ever know you are not managing your Social Media.
Social media management is much more than just posting updates to your company’s social media profiles. It should include, what we here at AVAIRY Solutions call “The Three E’s” which are Engagement, Education, and Entertainment. These three fundamentals will increase your authority on Social Media and gain trust with potential customers.
Before you can begin putting together a strategy for social media, you will need to consider which platform will perform best for your business. Here’s a brief overview of the different platforms we support and what benefits they can provide your business:
Google My Business
Developing a social media strategy is an important part of making sure that each of your campaigns is helping you get closer to meeting your marketing goals. Far too often we see businesses posting for the sake of posting.
We like to use the analogy of fishing… You don’t buy a can of worms, find a comfy, shaded spot on the shore, and start tossing your worms in to the water one-by-one do you? No! You have a fishing pole, tackle box, hooks, nets, etc. You have all the tools you need and they are all used for a specific purpose and in a certain order.
Let’s face it, the first scenario makes for a lot of happy fish, but a sad fisherman.
You should also consider how you want to engage your audience. Each post should have a purpose, leading your followers closer to your business. The end goal could be a newsletter sign-up, a contest registration, or a purchase on your website. There are many other options here, but determining your goals are part of a sound Social Media Management Strategy.
Managing it all
We know managing your social media can be a bit overwhelming when there are so many other aspects of your business that need attention. We understand… We are business owners ourselves.
Our Social Media Management service takes the stress of posting for your company away. We assume your companies identity, working silently and stealthy behind the scenes. No one will ever know it isn’t you posting! We will engage and interact with your followers and work hard to gain more.
We work with you every step of the way to ensure a consistent schedule that is tailored to your business and your ideal customer
- Social Media Dashboard
- Monthly Reporting
- Profile / Page Optimization
- Social Graphic Creation
- Curated Content
- Custom Landing Pages
- Keyword Monitoring
- Animated Videos
- Live Streaming Direction
- Ad Campaign Management
- Lead Generation
- Audio Production